Rolex was one of the first brands to start manufacturing wristwatches for men. In 1905 when the company was formed, wristwatches were not the fashion of the day. Instead, men preferred pocket watches and travel clocks. When Rolex began incorporating wristwatches for men in their offerings, they became a symbol of masculinity, especially when war heroes of World War I were seen wearing the watches. But what about offerings for women?
A number of Rolex watches are available in pink gold, but they still retain a masculine design identical to the mens’ watches. Many of their more functional looking watches targeting specific professions (such as the Submariner, GMT-Master, Daytona and so on) are especially masculine in appearance. But professional, successful women need look no further than the Ladies’ DateJust to find a timepiece that is classic, elegant and feminine.
Two ambassadors for the DateJust are successful American actresses Sophia Bush and Katy Holmes. Bush debuted in the comedic film “Van Wilder” and gained further acclaim for her role on television series “One Tree Hill.” Starting in 2004, she has been ranked among the sexiest women in Hollywood. Sleek, stylish and simply beautiful, the Rolex DateJust is a very fitting timepiece for Bush. Fellow actress Katie Holmes is known for being an edgy fashionista, and despite her young, edgy look, she embraces the classic sophistication of the Rolex DateJust in everose gold. Still well-known for her debut role in hit TV series “Dawson’s Creek,” Holmes is proof that the DateJust is young and fashionable even sixty years after its introduction to the public.
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